Why you got that ad, in plaintext
We watch a lot of ads and I usually guess (and sometimes rage) at why…
Data
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Did it all for the cookie
The third-party cookie isn't dead. It's just opt-in now. Which means it's basically dead (like…
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Data - the authentic foundation for AdTech
Data teams need to be able to set up data pipelines that are as fast…
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Data Engineering in the Age of LLMs
Leading large data engineering teams in the age of LLMs always leads to many existential…
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Advance your AdTech Measurement: Practical Tips
Running large data platforms using 1P, 2P and 3P data involves measuring your AdTech spend…
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DQ Framework
Data quality is one of the biggest asks from consumers of the data in large…
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TFDV for Data validation
Working with my teams trying to build out a robust feature store these days, it’s…
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Autoencoders for Data Anomalies
With more and more emphasis on data anomaly detection and the proliferation of build/buy options,…
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Laplace and the law of small data
One of my recent favorite reads is The Computer Science of Human Decisions by Brian…
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Spark AI Summit 2020 Notes
Spark AI Summit just concluded this week and as always, plenty of great announcements. (Note:…