Comfortably numb (from deploying too many agents)
Step one of the 12 steps is admitting you have a problem. So here goes:…
Data
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Why you got that ad, in plaintext
Right now, the reason you got an ad is actually sitting in plain text in…
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Did it all for the cookie
The third-party cookie isn't dead. It's just opt-in now. Which means it's basically dead (like…
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Data – the authentic foundation for AdTech
Data teams need to be able to set up data pipelines that are as fast…
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AdTech Trial – The house always wins
I’ve found the filings on Google’s anti trial case a fascinating primer on adtech best…
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Data Engineering in the Age of LLMs
Leading large data engineering teams in the age of LLMs always leads to many existential…
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Advance your AdTech Measurement: Practical Tips
Running large data platforms using 1P, 2P and 3P data involves measuring your AdTech spend…
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DQ Framework
Data quality is one of the biggest asks from consumers of the data in large…
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TFDV for Data validation
Working with my teams trying to build out a robust feature store these days, it’s…
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Autoencoders for Data Anomalies
With more and more emphasis on data anomaly detection and the proliferation of build/buy options,…